Wine coolers started as a homemade beverage often served at parties or social gatherings. They gained popularity in the 1980s and have since remained a favorite alcoholic beverage among drinkers with sensitive taste buds. They are a great alternative to beer and liquor for those who don't really like the taste of alcohol. Although wine coolers have been on the market since the 1980s, a new boom in wine coolers started a few years ago. The low alcohol content and sweeter taste made them popular among consumers. In line with trends in the fruit wine cooler world, we have created a slightly fizzy fruit wine cooler called Vinitto. Vinitto combines the best flavors of wine and the lightness of cider, and it is perfect for both young and older consumers who like to enjoy a sweet sparkling cooler. Life is sweeter than wine!